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How to add products to Shopify?

In this tutorial I’m going to teach you how to add a product to Shopify the correct way. The tutorial is easy to follow and it will teach you some tricks to create a quality product listing on your Shopify store.

Login to Shopify admin

If you are new to the Shopify platform and do not understand how you should login into your Shopify account and especially to the administration section please follow our tutorial: “How to login into your shopify store?”.

The tutorial mentioned above is written in detail and teaches you 3 methods on how to login into your Shopify store.

Add product

1. Create a collection

First you need to create a collection. Unfortunately this tutorial will not explain how to do that and I assume you already have a collection created. But please note that a collection is mandatory. How to add a collection will need a separate tutorial.

For Shopify first timers that come from platforms like WordPress/WooCommerce, Joomla, Magento and so on a collection is the same as a category.

If in those CMS’s you’ll add first a category to which you assign the product too, in Shopify you create a collection and assign the product to it.

2. Access the product page

Go to the “Products” menu item in the left sidebar and click on it. See the image below:

Access the product listing page.
Access the product listing page.

Now click on the “Add product” button like in the image below:

Shopify product listing page
Shopify product listing page

3. Add product data

Now you can see a page that contains a lot of sections and subsections and each of them contains fields that collect data about your product.

We’ll split this section in smaller sections to make it easier for you to understand:

3.1 Product

In this section you must add the product title and description.

Shopify product title and description.
Shopify product title and description.
3.1.1 Title

The title (marked with 1 in the image above) must contain your product name. Please note that this is important for SEO (search engine optimization) as well since Shopify will automatically fill the page title with this title and will also use it as page URL (the page address).

Of course you can change these autofill settings in the “Search engine listing preview” section which is recommended, but in many cases store owners do not know or do not understand how SEO works so they leave it as Shopify set’s it automatically which in some cases is detrimental to their SEO campaigns though hurting the store profit.

About how to change them, I’ll explain later when we reach the “Search engine listing preview” section.

3.1.2 Description

The product description box (marked with 2 in the image above) must contain your product description.

Unfortunately this description box is a “Pandora Box” and a lot of “evil” stuff can happen here that hurts your page SEO and usability.

My recommendation is to not use the “Description box” for anything other than pure text and HTML markup generated by the editor.

No CSS classes (and if absolutely needed, use a few), no inline CSS styles and no tables (tables perform poorly when we work with responsive sites).

If you want to use tables you need a developer to help you code the correct CSS to make the tables work correctly across devices.

Of course, if you are a developer that administers the site and you know what you are doing you can make full use of the editor but if you are handling a client store, keep everything to only text and markup that can be created inside the editor, especially when the client is the one updating the content.

As a store owner or store admin if you need different CSS styles for some elements, those elements must be targeted by a developer inside a CSS stylesheet and when you add the HTML element from the editor it will display accordingly to your needs.

In this way you’ll keep the markup code (HTML) clean, something that will help your SEO.

Unfortunately sometimes it is not possible to achieve what you need without a CSS class that needs to be attached to the element and sometimes you need an HTML element as a container.

In those cases a documentation is needed in place since a client that is not code savvy when working inside the code editor will delete the element and with the element the attached CSS class as well, and the styles are gone.

Next thing you’ll see is the client email with: “Not sure what happened! Can you help fix it?”.

Another thing to watch for is, to be very careful when you copy/paste from other text editors since you could paste a lot of junk code into the description box that is visible only in code view and it will pass unnoticed for a store owner who is not code savvy.

I can’t keep in mind the number of times and how many weird things I’ve seen in the product description boxes not only on Shopify but on other CMS’s that I’ve worked on in the past.

If you need special elements related to the product description now we have the Shopify custom fields called metafields that should contain your data. Use them where you need them. 

From metafields you can change data separately from the description, which is much better since when you change them the description will not be affected.

Is also recommended that you develop a separate page template (alternate template, called in Shopify) and assign it to the products pages that you want to display those custom fields and the different layout.

If you do not know how to code you need a developer to help you. Please get in touch with us.

And this is how these 2 fields, “Title” (marked with 1 in the image below) and “Description” (marked with 2 in the image below) should look:

Shopify product title and description with data.
Shopify product title and description with data.

As you see in the “Description” box I’ve added only clean text.

There are 3 “<p></p>”(paragraph) elements that contain the description text and nothing else.

This is the correct way to add a product description.

Now if you look to the HTML code inside the “Description” box you’ll see a clean code that contains only the 3 “<p>” tags and nothing else:

Shopify product description in code view.
Shopify product description in code view.

3.2 Media

On the product “Media” section you can upload: the product image, videos and even 3D models of the product.

For images my recommendation is to keep in mind that when you choose them they need to be HQ (high quality) since this is the first thing to make an impression on a customer when they view your products.

I recommend hiring a professional photographer (if you are not one) and not doing it yourself.

Poor quality of images will cost you badly and it will break sales. You’ll not save money by doing it yourself, but you’ll lose money, a ton.

Same goes for videos and 3D models. In every one of the fields you need a professional, somebody who knows what he’s doing.

I’ve seen many stores where the store owners came to me complaining that it is not selling, well on many of the stores the images were poorly done beside many other things.

Get professional images that are crystal clear.

Shopify allows you to upload images of up to 4472 x 4472 pixels with a file size of up to 20 MB.

If you have Zoom functionality supported by your theme you need images to be at least 800 x 800 pixels but my recommendation is to have square images of at least 2048 x 2048 pixels.

This will make sure that you have retina and HD (High Definition) displays to make everything look crystal clear and not blurry.

Once you decide on one aspect ratio for the images, do them all the same and use the same aspect ratio everywhere in the store. This will help your site look professional and maintain a uniform look all over the store.

You have 2 options to upload files via the “Media” section: add a local file from your device (marked with 1 in the image below) or link to a file located on another server (marked with 2 in the image below).

Shopify media upload and URL fields.
Shopify media upload and URL fields.

Clicking on the “Add file” button will open a pop-up window that will allow you to upload files to Shopify servers. You can add multiple files at the same time.

All files that you upload to Shopify will be loaded on your store from Shopify content delivery network (CDN) which means that they will be served to your store visitors from the closest location that you visitor resides. This will make your store loading times faster.

If you had chosen an open source CMS instead of Shopify you’ll have to purchase CDN separately and integrate it with your software of choice. On Shopify you do not have to do that since this service is included with your subscription.

Give some time for the files to upload, especially if they are big. A green bar like in the image below will display the upload progress (marked with 1 in the image below) and also an icon will display on top of the images (marked with 2 in the image below):

Shopify product media upload progress bar.
Shopify product media upload progress bar.

After Shopify finishes the upload you should see the images on the “Media” section.

Shopify product media uploaded.
Shopify product media uploaded.

Note that if you already have a product and you upload new images or remove old ones you do not need to save the changes, Shopify will do this automatically for you.

On the “Media” section you can add images also from a third-party server via the “Add from URL” function.

Do not add here files stored on free accounts on different file hosting platforms since once those images will be removed your product will be left without images.

I recommend using this for videos only hosted on third-party platforms like YouTube, Vimeo, etc.

Click on the “Add from URL” link like in the image below:

Shopify media video from third-party providers URL.
Shopify media video from third-party providers URL.

A pop-up will open so paste the link inside it (marked with 1 in the image below) :

Shopify media video URL inside pop-up.
Shopify media video URL inside pop-up.

Click on the “Add file” button (marked with 2 in the image above).

Cancel your action on this pop-up (marked with 3 and 4 in the image above).

Your images and video upload will look like in the image below. In order to view details about the images we need to click on the thumbnail, same goes for the video:

Shopify product image.
Shopify product image.

On the product image details the most important thing that you need to do is add an “ALT” text to help search engines understand your image. You can do that by clicking on the “Add alt text:” link (marked with 1 in the image below).

You can download the image to your local machine if needed by clicking the download icon (marked with 2 in the image below).

You can delete the image by clicking the delete icon (marked with 3 in the image below).

You can close this page and go back to the previous page by clicking the close icon (marked with 4 in the image below).

You also have some image manipulation tools (marked with 5 in the image below)  which you can use if you want. I prefer to do all image manipulation inside a specialized image software.

Shopify product image details.
Shopify product image details.

For the SEO part I’ve added for example a very descriptive text like “Bracelet made from white gold with diamonds front view” (marked with 1 in the image below).

You can do the same for your product image and be as descriptive as possible. A lot of product searches these days come from images as well. You’ll be amazed.

Once you have the product alternative text in place click the “Save alt text” link (marked with 2 in the image below) to save your data.

Shopify product image SEO details.
Shopify product image SEO details.

From here you also have the option to navigate between all your product media like images and videos. See image below:

Shopify product image media details navigation.
Shopify product image media details navigation.

3.3 Pricing

This section allows you to add the product price.

Shopify product pricing section.
Shopify product pricing section.

The “Price” field (marked with 1 in the image above) needs to contain the price of the product without taxes.

In the “Compare at price” (marked with 2 in the image above) input box you need to add the “Sales Price”.

Once you do that you’ll have a discounted product on sale.

If you want to find out more on how to offer products on sale on Shopify please check the following tutorial explaining how the “Compare at price” works on Shopify.

If you want or need to charge taxes on your products you need to check this checkbox (marked with 3 in the image above).

In the EU for sure you’ll need to charge VAT tax so this must be enabled.

The “Cost per item” (marked with 4 in the image above) is how much the product cost you to produce it, this excludes: taxes, shipping or any other costs that are added to the product.

In case you are reselling the product you need to enter here the cost at which you’ve purchased the product.

This field is here to help you calculate sales profits, generate statics and reports to help you understand how your business is doing.

3.4 Inventory

This section allows you to add the product inventory.

Shopify product inventory section.
Shopify product inventory section.

First you need to add a “SKU” unit (marked with 1 in the image above) .

A “SKU” is a unique identifier assigned to a product to help with stock inventory. We have a full in-depth tutorial about SKU’s if you are interested to find out more.

If you have a product with multiple variants you don’t need to add the “SKU” (marked with 1 in the image above) code here since you’ll be adding a different “SKU” for each variant.

Second is the “Barcode” (marked with 1 in the image above). The barcode is located on your products. The barcode is not needed in all cases, but you need to keep in mind that some sales channels require you to have a barcode in order to use their third-party app.

If you have a product with multiple variants you don’t need to add the “Barcode” (marked with 3 in the image above) code here since you’ll be adding a different barcode for each variant.

“Track quantity” (marked with 3 in the image above) comes enabled by default.

When it is checked Shopify tracks the inventory for this specific product and enables the “Continue selling when out of stock” option as well the location inventory (marked with 4 in the image above).

As you see in the image above the products located at the “European Headquarters” location are not tracked by Shopify (marked with 4 in the image above).

In order for Shopify to track the products you need to enable “Track quantity” by checking the checkbox (marked with 3 in the image above).

Once you enable product tracking (marked with 1 in the image below) you can see the option to enable the “Continue selling when out of stock” (marked with 2 in the image below) option as well the location inventory (marked with 3 in the image below) :

Shopify product inventory section with track quantity enabled.
Shopify product inventory section with track quantity enabled.

You need to enable “Continue selling when out of stock” if you want to sell products when your stock is 0.

You need to enable this feature when you are doing pre-orders on the store as well. Usually pre-order apps require this setting to be enabled in order to function correctly.

3.4.1 Quantity

In this section you can adjust the product quantity and inventory in different locations or fulfillment centers.

Shopify product inventory location section.
Shopify product inventory location section.

“View inventory history” will take you to a page where you can view the inventory history for this specific product. In the history you can see:

  1. The date when the inventory was adjusted (marked with 1 in the image below) .
  2. The event that caused the adjustment (marked with 2 in the image below).
  3. The person/staff who made the adjustment (marked with 3 in the image below).
  4. The quantity of the adjustment which is negative or positive. (marked with 4 in the image below) Example: -1, 0 or 1.
  5. The inventory quantity after the adjustment took place (marked with 5 in the image below).
Shopify product inventory listing page.
Shopify product inventory listing page.

It is important to know that the inventory adjustment history is available only for the last 90 days of a product or variant.

In the incoming section you have the option to add inventory via creating a transfer from another supplier or another location (marked with 1 in the image below).

To display the “Create a transfer” small pop-up you need to click on the inventory number (marked with 1 in the image below) and after on the “Transfer” link (marked with 2 in the image below).

I’m not going to talk about transfers in this tutorial since it needs a separate tutorial.

Shopify product transfers pop-up.
Shopify product transfers pop-up.

The second way to add quantities to a product is via “Available”. Click on the number (marked with 1 in the image below) to display the pop-up like in the image below:

Shopify product inventory section quantities pop-up.
Shopify product inventory section quantities pop-up.

Add your new quantity in the “Adjust by” (marked with 2 in the image above) or “New” (marked with 3 in the image above) input boxes. Whichever you choose, the other one will update automatically.

Select a reason for the update from the “Reason” select box (marked with 4 in the image above).

Reasons are: correction, count, received, return restock, damaged, theft or loss and promotion or donation.

Once you have the quantity in place click “Save” to update the product quantity.

Save product quantity.
Save product quantity.

You need to note that the “Quantity” section is available on this page only if you do not have variants. If you have variants this section will be available on the variants page for each variant so you can adjust it individually as needed.

3.5 Shipping

To display the “Shipping” section you need to check the “This is a physical product” checkbox (marked with 1 in the image below).

You need this enabled only if you have a physical product and you need to ship it to the customer.

If the product is a digital one, like a download file that the customer will pay for and download, you don’t need this enabled.

Shopify product shipping section.
Shopify product shipping section.
3.5.1 Weight

In order to ship a product you need to know the weight since carriers we’ll charge you based on how heavy the product is.

To add the weight you need to weigh your product and after type the number on the “Weight” input box (marked with 2 in the image above) and after selecting a weight unit (marked with 3 in the image above).

The default weight unit in my example is “Kg” since I live in the European Union. For you it is different depending on what you set up in the “Store details” section of your store.

It is better to go there and set up the default weight unit and have it by default when you set up new products than change it every time from here.

You have “Unit system” like:

  • Metric system: Kilogram (kg), Gram (g)
  • Imperial system: Pound (lb), Ounce (oz)
3.5.2 Customs information

To display a duties estimate to international customers on the store checkout page, you need to add the country of origin (marked with 1 in the image below)  and the Harmonized System (HS) code (marked with 2 in the image below) :

Shopify product custom information section.
Shopify product custom information section.

If you have multiple products and need to add these settings in bulk you can do it via a CSV file or use the Shopify bulk editor.

The “Harmonized System” is a standardized numerical method used by customs in order to classify products shipped across borders.

If you do not know the code for your product you can type the name of the product – in my case is gold (marked with 1 in the image below) – and you’ll see HS codes being suggested by Shopify.

Choose the one that is needed from the pop-up (marked with 2 in the image below).

Shopify product harmonized code.
Shopify product harmonized code.

3.6 Options

Options allows you to add variants to the product like: size, color, material, style or you can define your custom ones.

Please note that Shopify has limitations and you can create up to 100 variants / product and each product can have up to 3 options.

Options are disabled so in order to use them you need to check the checkbox (marked with 1 in the image below).

Once you enable this section you’ll see all the variant options:

Shopify product option section.
Shopify product option section.

For this tutorial I’ll add variants based on sizes.

Shopify has this option name already so all you have to do is select it. Select “Size” (marked with 2 in the image above).

Next you need to add the option values (marked with 3 in the image above) and for “Size” I’ll add: small, medium & large. You can add as many sizes as you want.

After you’ve completed adding the option click on “Done” (marked with 4 in the image above) to save your new settings.

If you’ve made mistakes and want to remove the newly added option you can do that by clicking on the trash icon (marked with 5 in the image above). This will remove your option and allow you to start over.

To add the next option (variant) you need to click on the “Add another option” (marked with 7 in the image above).

Repeat these steps until you’ve added all your options.

If you have multiple options and you want to arrange them on the storefront you can do that by drag and drop (marked with 6 in the image above). 

3.7 Variants

After you’ve added all your options Shopify will display a new section (marked with 1 in the image below) and your newly created variants (marked with 3 in the image below):

Shopify product variants section.
Shopify product variants section.

In this new section you can work in detail with your product variants.

You have tools for quick selection (marked with 2 in the image above), tools for editing the price, quantity, SKU & Barcode.

To see all the quick editing tools you need to “Scroll” to the right via the little gray scrollbar at the bottom (marked with 5 in the image above).

More in-depth settings are provided on the variants individual page. To access this page you need to click on the “Edit” button (marked with 4 in the image above) for the variant that you want to edit. This will open a pop-up that will allow you to add more settings to the variant.

The pop-up looks like this:

Variant pop-up.
Variant pop-up.

The settings listed in the image above are limited and more will display on a separate page once you save the variant as you see on the message listed by Shopify in the image above: “Once you save the product, you’ll be able to edit more variant details.”

So to add all details save the newly created variants by clicking on the “Save” button (marked with 1 in the image below) and after click on the “Edit” button (marked with 2 in the image below) again to edit the variants:

Shopify product variant save settings.
Shopify product variant save settings.

After you save the variant a separate page with in-depth settings for each variant is created as in the image below:

Shopify product variant edit page.
Shopify product variant edit page.

Depending on which product variant you’ve selected you’ll see the settings for that variant.

For example I’ve chosen to edit the “Small” variant (marked with 1 in the image above).

From this menu (marked with 1 in the image above) you can quickly change to another variant to edit by clicking on the desired variant.

In the sections (marked with 2 in the image above) you can see the main product details that we added earlier before we’ve created the variants: details like title, publish status – which is “draft” in our case, how many variants the product has and a link (marked with 3 in the image above)  to help use get back to the main product page.

On the “Options” section you have the variant size or the variant title (marked with 4 in the image above) that in our case is “Small”.

If you want to add an image specific to this variant which is recommended you can do it from the “Options” section (marked with 5 in the image above).

Clicking on the “Add images” will open a pop-up that will allow you to select a variant image from the ones that you already have uploaded on the server (marked with 1 in the image below) or you have the option to upload a new image via the “Add image” setting (marked with 3 in the image below).

Once you have the image selected click the “Done” button (marked with 2 in the image below)  to save your new image.

Pop-up with options to select a product variant image.
Pop-up with options to select a product variant image.

After the pop-up is closed click the “Save” button to save your new settings. Once your settings are saved you can see a new thumbnail for the “Small” variant like in the image below:

Thumbnail for product variant.
Thumbnail for product variant.

All the other settings on the variant page are the same as on the product page just that once you have variants created, these settings are removed from the product main page and you need to add them for every variant in part.

There are section settings like “Pricing” (marked with 1 in the image below) , “Inventory” (marked with 2 in the image below)  & “Shipping” (marked with 3 in the image below):

The rest of the variant settings listed on the variant edit page.
The rest of the variant settings listed on the variant edit page.

I’ll not go into detail in any one of them since they are the same as on the main product page.

If you want to edit them you can go back to the tutorial section above where it’s explained.

As a bonus tip for this section you can add images also directly from the main product page once you have all the variants added and saved:

Add images from the product page.
Add images from the product page.

To add a new image for variant that doesn’t have one click on the thumbnail (marked with 1 in the image above) and this will open a pop-up like this:

Variant thumbnail selection.
Variant thumbnail selection.

Select the image (marked with 1 in the image above) or if no image that you already have on the server is a good fit for your variant you can add a new one by clicking the “Add image” button (marked with 2 in the image above) or link (marked with 2 in the image above) and this will allow you to upload a new image to the Shopify servers.

After you’ve selected the image click on the “Done” button (marked with 3 in the image above).

Now you have all variant images in place and that it’s reflected on the variants thumbnails (marked with 1 in the image below) and you need to “Save” your settings by clicking the “Save” button (marked with 2 in the image below) :

Variant images uploaded.
Variant images uploaded.

3.8 Search engine listing preview

This section gives you a glimpse on how this product will display on search engines (marked with 1 in the image below) .

To edit this section you need to click on the “Edit website SEO” (marked with 2 in the image below).

Pay attention to what data you add here. If you do not know what this section is for and how to work with it, it is better to hire a SEO guy to help you. This will drastically affect your website SEO and can hurt conversions.

Shopify product SEO section.
Shopify product SEO section.

This section will allow you to edit:

  1. The “Page title” or the product page title (marked with 1 in the image below)
  2. The “URL handle” or the product page link (marked with 2 in the image below) and only the handle (last part of the link), the other part of the link is not editable in Shopify. Make the handle part as short as possible but at the same time descriptive as well.
  3. The “Meta description” which contains a description of what this page is. Sometimes search engines use this and sometimes they list a piece of content from other places on the page. Is better to have it and be as descriptive as possible of what your page is about. This is not only for search engines but also for potential visitors who will see this in search results and based on this description they will choose to click or not on the link to visit your store.

As you can see, this SEO section is populated by default by Shopify.

If you do not know what you are doing it is better to leave it as it is, but if you want to fully benefit from it hire an SEO expert to help you.

Shopify product SEO section editing.
Shopify product SEO section editing.

3.9 Product status

This section allows you to set the availability of your product in the online store and across sales channels (marked with 1 in the image below) .

All newly created products get a status of “Draft” (marked with 2 in the image below) in Shopify.

Shopify product status section.
Shopify product status section.

You can set the following statuses:

  1. Active: set it when the product details editing is complete and ready to be displayed across sales channels.
  2. Draft: the product is in the works and not completed yet. Doesn’t contain all data yet. It’s better that you keep it in draft mode.
  3. Archived: when the product was active on sale channels and on your store but is no longer for sale. Archiving a product hides it from your admin dashboard and from all sales channels. You can find the archive button at the bottom of the product details page if you want to archive a product. Use this function when your product was activated on the store and you no longer want to sell it anymore or you plan to bring it back later from the archive. If the product is in draft mode and you no longer need it, just delete it entirely.
3.9.1 Sales channels and apps

This subsection allows you to select all the “Sales channels” on which you want your product to display or be available. Your Shopify store is treated as a sales channel as well.

Facebook is another sales channel, Instagram is another sales channel and so on.

For every sales channel you need to install a third-party app so you can make that sales channel available on your Shopify store.

On this example store that I’m using for this tutorial I have only the “Online store” channel which is the Shopify store and this can’t be installed or uninstalled since it comes with Shopify by default.

If you have multiple sales channels you need to click “Manage” like in the image below.

Shopify ”Sales channels and apps” section.
Shopify ”Sales channels and apps” section.

This will open a pop-up listing all your sales channels installed on your store. As I said I have only the default sales channel which is the “Online Store” (marked with 1 in the image below). 

This is selected automatically by Shopify. After you select all your sales channels on which you want to display your product click “Done” (marked with 2 in the image below) to save your settings.

Shopify ”Sales channels” selection pop-up.
Shopify ”Sales channels” selection pop-up.

Once a product is published and available on a specific channel the gray empty dot in front of the channel will become green (marked with 1 in the image below). 

You can assign the product to different channels and you can automate the date on which you want the product to be available for that channel by clicking on “Schedule availability” (marked with 2 in the image below).

Shopify ”Sales channels” schedule availability.
Shopify ”Sales channels” schedule availability.

Once you click on the “Schedule availability” (marked with 2 in the image above) a pop-up which allows you to select a date will display:

Shopify ”Sales channels” schedule availability pop-up.
Shopify ”Sales channels” schedule availability pop-up.

Select the date (marked with 1 in the image above), the time (marked with 2 in the image above) and lastly click on the “Schedule availability” (marked with 3 in the image above)  to save your settings.

You can also navigate through months in the calendar and select a date.

Now at this date and time the product will be published (made available) on this specific sales channel.

Note that sales channels can be set only for the main product and not for the product variants.

Why the sales channels selection? Well it is good to sell in different places and also have the power to publish, unpublish or sell exclusively only on some channels and not on the others.

4.0 Insights

This section displays product data once the product starts selling.

When the product is not published this section is hidden, once published but it has no sales this section is empty (marked with 1 in the image below):

Shopify product page “Insights” section.
Shopify product page “Insights” section.

Once the product starts having sales this section will be populated with analytics data (marked with 1 in the image below) .

To see more detailed data click on the “View details” link and this will open a pop-up with data like: net sales, net sales by channel, net units sold by traffic source, customers.

All these sections have beautiful graphics that will make you easily understand your individual product data.

Shopify product page “Insights” section populated with analytics data.
Shopify product page “Insights” section populated with analytics data.

5.0 Product organization

This section lets you organize the product into categories, vendors and product types. Very helpful to keep everything organized.

5.0.1 Product type

This is not required but is helpful for your customers to find your product.

The product types are “Standardized” and “Custom” and they are different from each other.

A standardized product type is predefined by Shopify and as I said is not mandatory to set on your products but is helpful and it makes it easy to manage your products inside Shopify.

The standardized product type can be used as a condition to add products automatically to an automated collection or to help you filter products on the product listing page in admin.

If you have a Facebook sales channel installed on your store, standardized product types are a must.

To select a product type click inside the “Type” input box (marked with 1 in the image below). Typing in the box the name of the product, in my case “bracelet” will give the “Bracelets” standardized product type inside the “Apparel & Accessories → Jewelry → Bracelets”.

First type is the “Standardized product type” (marked with 2 in the image below).

Shopify product types.
Shopify product types.

Custom product types (marked with 3 in the image above) are created by Shopify from your collections but you can add independent ones without the need of having a collection.

The custom product type allows you to use product categories different from the ones that are available in the standardized product type list defined by Shopify.

It is recommended to use custom product types only if there is no standardized product type that matches your product.

A product can’t have more than one “Standardized type” or “One custom type”.

In the image below I’ve added the “Bracelet” (marked with 1 in the image below) custom product type as an example. You can remove the custom product at any time by clicking the “remove” link (marked with 2 in the image below).

Shopify custom product types.
Shopify custom product types.
5.0.2 Vendor

This section allows you to add a vendor. If you are a small company the name of the vendor is your company name.

You can filter products by vendor name in admin and some themes support the vendor name to be listed in the storefront.

If you are a re-seller of merchandise or you have a dropshipping store than vendor names makes more sense since you’ll be having a lot of them and this is helpful to identify products by vendor in your store by filtering the products and you can create filters in the storefront to allow customers to filter by vendor.

If your theme doesn’t support vendors then you can get in touch with us and we can list your vendor names wherever you need it.

In my case I’ve selected my brand name “How Commerce”, see image below:

Shopify product vendor section.
Shopify product vendor section.
5.0.3 Collections

This section allows you to add the product manually to a collection.

Why do I say it manually? 

Because on Shopify there are automated collections that add the product automatically to them based on different conditions.

Click on the “Collections” input box and a pop-up will open with all the collections on the store, select one of them or more.

I’ve added my “Bracelet” product to the “Jewelry” (marked with 2 in the image below) collection.

Shopify product collection section.
Shopify product collection section.

After assignment all collections will be listed below the input box like this:

Shopify collection listing on product edit page.
Shopify collection listing on product edit page.
5.0.4 Tags

Tags are keywords that you can associate with your product.

The benefits of tags are that you can filter products by tags in admin, customers find your product on your online store via search, and you can also use them to create automated collections.

You can add tags by typing the name of the tag in the input box (marked with 1 in the image below), if you already have tags added with the same name they will be listed in drop-down and if not you’ll get the option to add them.

If I need to add a quick tag I do it this way but if I need to add more tags I use the “Manage” link (marked with 2 in the image below).

Shopify tags section on product edit page.
Shopify tags section on product edit page.

This will open a pop-up that will allow you to manage your tags, assign them or create new ones.

To search your tags or to add new ones use the input box (marked with 1 in the image below).

To sort your tags alphabetically or by frequently used use the filter select box (marked with 2 in the image below).

You can add a product tag by selecting it from the “Available” section (marked with 3 in the image below).

Once you select them they will be listed under the “Selected” section (marked with 4 in the image below). 

On the “Selected” section (marked with 4 in the image below) you could also have tags that are already assigned to the product.

Once you have everything in place click the “Done” button (marked with 5 in the image below)  to save your settings.

Shopify tags pop-up on product edit page.
Shopify tags pop-up on product edit page.

6.0 Online store

This section allows you to switch between product templates.

If you come from a WordPres background these alternate templates in Shopify are similar to page templates in WordPress.

Once you have a product alternate template developed it will display in this section in the select box and you can select it and assign it to your product.

Once you do that this product will display in the storefront this template that you’ve selected, all other products will display the default product template located in your theme.

An alternate template needs to be developed by a Shopify experienced developer.
If you need an alternate template for your product page developed please get in touch since we can help you.

Shopify alternate template section.
Shopify alternate template section.

7.0 Metafields

This section is displayed only when you have metafields created in Shopify.

I’ll not go into details in this section since there is too much to talk about here and this will be the subject of another tutorial.

Once you have a metafield created it will look like this:

Shopify product metafield section.
Shopify product metafield section.

Save your changes

Once you have all data in place you need to save your changes.

You do that by clicking the “Save” button like in the image below.

You can  also save changes after each section which is recommended since somehow something happens and you’ll lose your data you need to start over again.

Shopify product save changes to save your data.
Shopify product save changes to save your data.

Preview a product

Of course when you add a new product to your store you also want to see it before you put it live on the store.

In order to do that you have the “Preview” link (marked with 1 in the image below):

Shopify product preview link.
Shopify product preview link.

This will take you to the storefront product page:

Shopify product preview on the storefront.
Shopify product preview on the storefront.

If you like what you see and all data is correct you can publish the product so all your customers can see it and start buying it.

Conclusion

Adding a product to Shopify it’s easy but there are a couple of things you need to know to make the entire process correctly.

If you need services related to the Shopify product page please get in touch.